We help your company be the community it wants to be.
Your team has the answers.
Your organization's brand and vision and mission statements set the tone.
We help your organization bring them together to create great digital experiences. After listening to your team and customers, we recommend adjustments to your customer journey, processes, and products or services to set you on a new path to success.
The end-goal for every Gearmark project: ensure that you have the goals, knowledge, infrastructure, insights, and plans to succeed. We want you to feel confident about your future.
Compassion is the act of removing someone's suffering.
Does your company do that today for your customers? Your partners? Your employees?
We understand that people are human, so we help your organization create processes and systems that support employees, customers, and leadership to be compassionate even if that person doesn't feel particularly kind that day.
Most of us remember a handful of experiences with companies. If we reflect on what makes these experiences memorable, we'll quickly realize that it's not the unique qualities of a company or product, the messaging, or that a product is easy to use. In fact, if a transactional app is easy to use, it may not be memorable.
We may say that the experience "spoke to us." But what does that mean?
We often hear that customers need to read at least 11 pieces of content before contacting sales. Or we host promotional events, offer free trials, or provide other activities to reach out to new prospects. We optimize our products to make functionality easier to use. We fix support problems to reduce calls. But we still don't see the results we'd like.
We often think our customer considers "what's in it for me." But is that what they are really after?
Maybe they just want a relationship? Or a connection?